New Holland NutriSense nutrient analysis technology helps farmers market crops more profitably

  • New Holland’s award-winning NutriSenseTM system is now integrated in the brand’s MyPLM™ Connect portal, enabling customers to visualise crop nutrient data collected by their machines in the MyPLM Connect Farm application

Farmers are constantly looking for ways to do more with less: improve the quality of their crop while optimising the use of inputs, preserving the health of the soil and reducing the environmental impact of their activities. It’s a delicate balancing act where advanced technologies can make all the difference.

New Holland’s NutriSense system is one of them: awarded the Silver Medal at the SIMA Innovation Awards 2021, this innovation provides farmers with valuable measurements of crop moisture, starch, crude protein, fibre (ADF and NDF), ash and crude fat content in every area of their field. The farmer can visualise this agronomic data with an intuitive, user-friendly interface on their MyPLM Connect portal and use it to make informed decisions that will enable them to market their crops most profitably.

Eduardo Nicz, PLM Product Marketing Global, explains: “Our strategy at New Holland is to integrate digital technologies to deliver a smart and connected agriculture to our customers, with easy-to-use solutions. The NutriSense system is an excellent example: it provides farmers with detailed agronomic data collected by their New Holland combine or forage harvesters in the field. This will enable them to use their inputs most efficiently and harvest a crop they will sell at better prices.”

The NutriSense system on New Holland’s FR Forage Cruiser can help the livestock farmer or contractor in different phases of the farming cycle, starting from understanding and managing field health and performance using year-on-year field data. They can also use the measurements collected by the machine to determine if there is soil contamination in the forage, so they can add a safeguard for the livestock. At harvest time, the crop moisture data supports the farmer’s decision making on animal feed storage. The crude protein, crude fat and starch content of the crop enables them to improve the animal feed ration content and quality. The result is a healthier, more productive field and high-quality animal feed for the farmer’s livestock or for the contractor to sell at a higher price.